Video: Verizon rips AT&T 3G with ‘There’s a map for that’ ad
Just how crumby is AT&T 3G coverage compared to Verizon’s? Hey, “there’s an map for that,” declares a cheeky new Verizon television ad campaign that’s so spot on you can hear iPhone users across the nation wincing in pain.
“New Verizon commercial going after AT&T and Apple, ‘There’s a map for that.’ For total irony, I recorded this commercial using an iPhone 3GS,” says YouTube user RockBandit.
“With more than 5 times more 3G wireless coverage than the nation’s number two wireless company there are lots of reasons to switch to Verizon Wireless,” snarks the number one carrier’s ad.
Hmm, if Verizon really wants to rub salt in the wound that is AT&T service and reliability, they should put the same two guys trying to make calls in New York and/or San Francisco.
The announcer could say something bitingly cruel, such as, “Verizon Wireless, with 90 percent fewer dropped calls than the number two wireless carrier.”
Although I could be wrong, I’m thinking this is the first time Verizon has gone after AT&T vis-a-vis the iPhone and 3G coverage, which probably means Ma Bell is hurting them. A pity that AT&T doesn’t have the network to really deliver a body blow to Verizon (or real service to its customers)…
What’s your take?
Recent iPhone, iPod touch posts:
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Filed under: Corporate news, iPhone, iPod
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MediaCurves.com conducted a study among 403 Americans who viewed the new “There’s a map for that” Verizon Wireless ad. Results showed that one-third of non-Verizon Wireless customers reported they would be likely to switch their wireless phone carrier to Verizon Wireless. An overwhelming majority of respondents (94%) reported that the Verizon Wireless ad was effective, with 39% indicating that is was ‘extremely effective’ and 51% reporting that it was ‘somewhat effective’. More in depth results can be seen at:
http://www.mediacurves.com/Advertising/J7597-VerizonAd/Index.cfm
Thanks,
Ben
[...] date, Verizon’s there’s a map for that is the only worthy satire and effective use of Apple’s iPhone App Store meme. The rest, [...]
I don’t usually write on blogs but had to on yours. You have a very distinctive writing style. A lot of people don’t have that touch, they just drone on and on in the most boring way. But not you – thanks! Thanks again!
[...] voracious data and phone appetites where they do have 3G and 805MHz band service, let alone extend their network to the rest of [...]
[...] help, many of Apple’s App Store issues will get sorted out. Further, with Verizon’s There’s a map for that (see also: AT&T sues Verizon over ‘there’s a map for that’ ads) advertising [...]
[...] AT&T has sued Verizon over the misleading nature of its highly effective There’s a Map for That advertising campaign, but hasn’t responded in kind leaving the obvious impression that [...]